Jewellery has long been considered a deeply personal way to adorn oneself. Which begs the question, ‘why should something so personal be treated any differently?’ For decades, our York Jewellers store in Sydney has offered the finest ready-to-wear pieces. But what really sets us apart is our ability to create something truly unique. Everything from our custom designed and made engagement rings to our remodelled and reset family heirlooms. The kind of jewellery that’s crafted on-site by our very own award-winning jewellers.
It’s easy to see why so many people are opting for the custom handmade jewellery experience, because there’s great beauty in your uniqueness. What better way to celebrate your individual traits than with a piece of jewellery that represents who you truly are?
Just like yourself or the partner you so adore—an enchanting custom ring, necklace, bracelet, or any other piece that’s made-to-order, is the only one of its kind. Here are the many reasons why jewellers’ jargon like ‘custom-made’ and ‘fine’ beats the assembly-line. Every. Single. Time.
Because it translates so much more
When it comes to jewellery, most people will have some idea of what they’re after—even before they’ve entered the store. But an experienced bespoke jeweller has the ability to turn those ideas into something even words can’t translate—something more profound.
Personalised fine jewellery bears a certain significance that no fleeting fashion trend could ever live up to. The custom handmade experience takes meaning to a whole new level, factoring in things like the intimacy of a relationship, one’s personality or sense-of-style, and significant dates and experiences too—all the things that carve our individual selves. As a gift, it’s a gesture that shows just how much you care about a person. As a personal purchase, it adds some much-needed sentiment to what might’ve been an impulse buy.
Because one size doesn’t fit all
There’s no denying a catalogue or window can play host to some of the most jaw-dropping jewellery designs. But sometimes we convince ourselves of wanting something that’s already made up, only because we can’t seem to find what we’re looking for. The benefit of a custom design is that you can engage an artisan to get it exactly right. Jewellery is something that’s designed to be worn every day. So it stands to reason that it should be designed to suit your lifestyle and meet (or in our case, exceed) your expectations.
Everything from the metals you prefer to the sturdiness of the stone will be taken into consideration if you decide to go with a custom-made piece. This is especially important if you’re opting for a style that’s a little less traditional. There’s nothing worse than donning a unique piece that stands out to be anything less than your authentic self. A big part of celebrating your individuality is being true to who you are. Being involved in the design process means your jewellery will be worthy of every day wear—something that deserves to be shown off.
Because you can work within your budget
It’s not about how big the rock is—but rather, what it means to you. One of the biggest misconceptions about custom handmade jewellery is that it is an unattainable luxury. But did you know that with a custom design, you can ensure the elements you’re paying for are of value to you?
Custom handmade affords you the freedom to determine the materials and budget of your piece—and each and every detail can be chosen to reflect you. Perhaps the size of the stone isn’t as important to you as the cut. Or maybe you’d prefer to choose a stone you connect to or has special meaning for you, rather than the one with a higher price tag.
If you’re feeling overwhelmed by the endless customisation options, our head jeweller Douglas Ely can walk you through the entire process—including the consultation, design and hand-crafting stages.
Because quality always trumps quantity
Why settle for something cheap and ordinary when you could spend that little bit extra on something extraordinary? More often than not, a typical commercial jeweller will stock hollow, low-quality items made, not by hand, but on a conveyor belt. Ready-to-wear fine jewellery and custom jewellery that’s been individually crafted within our Penrith workshop is a cut above your average diamond. So maybe it’s time you set your eyes on something that’s quintessentially you. You won’t regret it.
Because you can remodel the family stone
We’ve all heard the adage ‘old is gold’. It’s why our transformed heirloom, vintage and other sentimental creations manage to transcend the average piece of jewellery. You can bring something back to its former glory by turning in your own family heirlooms and any other pieces you don’t currently wear. An experienced jeweller has the ability to craft something that’s more to your contemporary taste, without detracting from its former sentiment.
There are plenty of ways to modernise a design or restore something to its original beauty, like melting down metals to have the piece reset or repurposing its stones. Consolidating heirlooms to create something that’s completely unique, that bears a special meaning, is a far less consumer-driven way to add something new to your jewellery box. You’ll develop a new appreciation for jewellery—understand its role in celebrating life’s special moments. And at York Jewellers, we live for those special moments.